Hailey Baldwin Recently Launched A Beauty Product Named Rhode. Will Hailey Products Follow the Success of Selena Gomez's Business Brand, Rare Beauty?
The beautiful model Hailey Baldwin has recently caught the public's attention. That's because Hailey is now entering the business world.
Justin Bieber's wife has just launched her own business brand, Rhode. The name is known to be taken from Hailey's middle name.
The Rhode brand is known to be Hailey's new business that focuses on beauty. The 25-year-old model started her beauty brand with a number of skincare products.
Rhode was officially released by Hailey on June 15, 2022. The skincare products launched by Hailey are priced starting at 16 USD or the equivalent of IDR 250 thousand.
"Rhode is dedicated to creating science-based products and great formulations, simplifying the many mysteries and complex narratives behind effective skincare," Rhode's product statement reads on its official website.
The Hailey-designed product can be purchased on their official website, rhodeskin.com. Hailey claims Rhode products are made with scientific formulas and advanced methods to produce quality skincare.
Meanwhile, not a few have compared Rhode's products with Selena Gomez's beauty brand. The two are often compared, considering that Selena was Justin Bieber's last ex before marrying Hailey. The love story of Selena and Justin is also still busy being talked about to this day.
When Rhode launched skincare products, Selena Gomez's Rare Beauty brand was more focused on releasing a number of makeup items. Selena launched her beauty business in 2020.
Rare Beauty has lots of makeup items. Some of them are lipstick, blush, compact powder, eyebrows, foundation, mascara and various other makeup kits. Selena's products are selling well and often get good reviews from consumers. (wk/Side)
